Creating a business plan

Creating a business plan

Whenever you start a new business, the first step you need to take is to make a business plan.  It will outline the strategies, goals, financial needs and the marketing aspect in a detailed manner. The plan is created so as to ensure that the organization follows the good path. Also, it helps in gathering managerial staff, finance and other varied support.  A business plan is very much needed even if it is an online business.

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Steps to set up the plan               

Chalk out a business summary-  It should cover all the aspects like who will be running the business, what is it offering, what is target goal, when will the business will start, how will it function on daily basis, etc.

Make a marketing plan in a detailed manner- One should conduct a lot of research in order to chalk out a marketing plan.  You need to cover the below-mentioned factors:

  • Determine demographics of the customer base
  • Determine the long-term and short-term advertising campaign
  • Determine the key competitors
  • Explain the pricing structure
  • Explain the payment process

Review the management team- You need to explain the experience and background of all the players in the management team. The financial institution will want to know about it when it is planning to invest in you.

Chalk out a financial plan in a detailed manner which explains the costs, start-up capital and also should have a forecast on the profitability- You need to clearly mention all the anticipated costs especially the start-up capital which is required to begin the business process.

Create a business schedule for the long-term as well as for immediate future- This should cover the date of starting the business, marketing initiatives to be taken, employee hiring, loan repayments and so on.  You need to ensure that you keep updating this business schedule.  You need to cut off the milestones once you achieve them.

Finally, organize the business plan with an executive summary and a description of the company.

 

 

 

 

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